LCM

Hello world. Before I go on vacations I'll tell you about my newest feat, my original LCM logo redesign. I love that logo, but it did need to be redesigned. The original logo idea is very good, in my opinion, but the way I drew it, wasn't. After all, I did it when I was twelve, exactly ten years ago.

I wanted it to be finer and lighter and to have more balance between the letters. I wanted them to have almost the same weight, and the M was squeezed in between the C and the L, and that was the major change in this new logo.  I slimmed the C a bit; I pushed the L aside a little, and detached the tip of the M from the border of the L and redrew that letter, making its thickess less variable. Other small changes include thicker C tips and slightly round corners.

I did this redesign because the logo was asking for it, you know. Maybe I will use it for personal things, maybe not. But my Leo Maino yellow and purple logo will continue being my business logo as it has more to do with the image I present to people than my LCM logo...